POSM meaning Revealed: The Key to Effective Marketing

Exhibition stand banner design

What is POSM meaning? It is figuring out what is the POSM meaning  and what it means in marketing. POSM, “Point of Sale Material,” is a marketing term used often. It is important in marketing because it can make a brand more visible, promote goods, and make shopping fun, leading to more sales. The five […]

Top Tips for Making Your Exhibition Stand a Success in Dubai

In this article, we’ll give you useful tips on how to run a successful exhibition stand in Dubai. Are you thinking about going to an exhibition in Dubai? Having a booth at a trade show or exhibition is a great way to show off your goods or services and get potential customers interested. But how […]

How to develop a successful Marketing and Sales campaign using POSM Merchandising.

Table of Contents What is POSM Merchandising? Food and drinks on the checkout line are often called POSM Merchandising. These include sundry items like chocolate bars, mints, or snack foods. It may also be some other product type, such as stationery or soft toys, electronics, clothing, or other products. POSM stands for what? POSM (POPM […]

The Complete Guide to the Best Beverage Display Racks in 2023-24

display stands point-of-purchase display,

What are the Best Choices for Choosing Which Custom Beverage Display Racks fits your Business Needs? The best choices for choosing which best beverage display racks fits your business needs are the freestanding ones, promotional shelf talkers or wobblers, and retail displays. There is much confusion in the market regarding choosing which beverage display stand […]